Good Hands Impact

stories of good

Big Data and Innovation

Allstate’s data analytics and marketing teams collaborated on an innovative new risk management toolkit for our customers at every stage of their home ownership journey. This toolkit, which we are calling “Home IQ,” provides our customers with the information they need to accurately assess risks that may exist in and around their homes –everything from the safest location to install a sump pump to information about inclement weather patterns affecting their geographical area that could lead to structural damage of their property. This new platform helps our customers better understand their risk factors, maintain their homes, be safe, and protect themselves and their families, and is another reason our customers can trust they are in Good Hands®.